From Ali, with Love
Can style save the ocean? Sustainable startups and global clothing brands have been trying to answer this question for decades. Now it’s our turn. I started PurelyBlu to find the answer and set a new standard for corporate sustainability along the way. Join our movement to cleanup the ocean we all love so much.
50% of profits is donated to ocean cleanup.
True story – HALF of our profits go straight to the ocean conservation organizations we partner with. Why so much? Sharing is caring.
100% recycled ocean plastic, always and forever.
Every PurelyBlu product is made from 100% ocean bound plastic waste collected by our friends at #tide ocean material.
#tide ocean material
Based in Basel, Switzerland, #tide collects plastic waste threatening our oceans and recycles it into the raw materials that PurelyBlu uses in every product.
Project AWARE® is a global movement for ocean protection powered by a community of adventurers – connecting the passion for ocean adventure with the purpose of marine conservation.
Save the ocean
FROM THE JOURNAL
PurelyBlu is a dream come true for me and I can’t believe all of this is happening right now! I wanted to give you a little insight into why I started PurelyBlu.